Campaign tracking is a way to identify how visitors discover your website. Campaign tracking tools are used to track the effectiveness of online advertising campaigns that lead to your site, from both Ads-generated campaigns and other sources.
A website heatmap shows the performance of a website page using a warm-to–cold color scheme. The warmest color indicates the highest visitor engagement, while the coolest indicates the lowest visitor engagement.
With the expiration of third-party cookies, shorter lifespan of Safari's first-party cookies and increased privacy requirements, decision-makers are more concerned about accuracy of their advertising data.
We’ve participtated in the FedEx Small Business Grant Competition. We’ll know at the end of January if we won the People’s Choice Award. I’d like to take the opportunity and give a big thank you for showing your confidence in our company and for giving us your vote. You all have encouraged us to push...
According to recent McKinsey research, 2021 was a year of transformation: people, corporations and society began to look ahead to influencing their futures rather than just surviving the present.
The QR code was key to public participation in 2021. It is a visual phenomenon that can be seen as the opposite of art, but it also fulfills the old dream of abstract painting.
There’s a scene in the 2008 film Iron Man that offers a glimpse of future interactions between human and artificial intelligence assistants.
A decentralized autonomous organisation, or DAO, refers to a company that is managed in a decentralized way using blockchain-based smart contracts.
Hearables are wireless smart micro-computers with artificial intelligence that incorporate both speakers and microphones. They fit in the ears and can connect to the internet and to other devices, and are designed to be worn daily.
In 2022 we’ll see the continuation of several trends that have been around in 2021 like for example Super Apps and Progressive Web Apps. Also Voice User Interface and personal assistants will continue to grow in usage on mobile devices.