social-sharing-top Encourgaing your customers to use their mobile on the premesis is good for brick and mortar stores [1]. This goes against the conventional wisdom that mobiles will kill brick and mortar businesses. This and more can be found in the Remote Payments Study by PYMNTS. They collected and analyzed survey data from 2,300 American...
Author: Martin Treiber
Progressive Web Apps make you independent
The HUAWEI ban of the US government has illustrated how volatile the Android App distribution system, i.e., Play Store, really is. The same is true for the iTunes App store. Whenever there is a single private company in control of the App distribution channel and this company is forced to follow sanctions, it cuts millions...
How Aldi, a brutally efficient grocery chain, is beating Walmart on low prices – CNN.com
Interesting CNN [1] article about Aldi driving changes in the US supermarket industry. Walmart regards Aldi as “fierce,” “good” and “clever” competitor. Aldi’s price war is driving second and third tier grocery stores into bancrupcy. Mikey Vu, partner at Bain, states that “We haven’t seen a disrupter in the grocery space like this in a...
To Queue or not to Queue
If you need to know how important a good customer experience is, recent research from Ayden and Adobe [1, 2] provides you with concrete numbers. The overall number is staggering: bad customer experice cost British retailes up to £102 billion (!) every year. In this regard, queues in-store stand for 11% of lost revenues, costing...
The New Mall Tenant Is Your Office – The New York Times
Interesting NYT article on how shopping malls are converted into offices giving them a second life. If you think about it for a minute, it makes actually a lot of sense: shopping malls are on good locations and offer infrastructure like access to public transport and parking spaces. I won’t be surprised if we won’t...
Fallacies and Pitfalls in building (hybrid) Progressive Web Apps
We’ve rolled out our first wave of (hybrid) Progressive Web Apps (PWAs) to our customers during the last couple of weeks. Using a PWA based approach speeds up the development process for sure, however building hybrid PWAs which run a native web container had some challenges. Design Considerations Before we started to implement the hybrid...
IKANGAI shortlisted for the Top 10 CEM Consulting/Services Companies 2019
Another success for IKANGAI! We’ve been shortlisted by the CIO Applications Europe Magazine as one of the top 10 CEM Consulting/Services Companies 2019. We are thrilled that our hard work is recognized 🙂 We are on a roll! Yay!
I want it all and I want it now
If you ask consumers what is most wantend and expected by online-retail (as Awin did in study in the UK [1]), same-day delivery comes out on top. Virtual changing rooms and plastic free packaging followed on the list. In particular, online shoopers like the simplicity of online shopping (21%) and the ability to be able...
Ephemeral Apps
In the past, there was an app for everything. People were happy to download those apps. However, people evenually got tired from installing apps for everything. It’s easy to see why this has happened. Some apps did not live up to the expectations, other apps are often used sporadically for a very specific task. For...
How good are PWAs for your Business?
The brand Paula’s Choice did an A/B test of their Progressive Web App (PWA). The result? A staggering 40 per cent increase in revenue and a 46 per cent rise in conversion rate. Besides the increased conversation rate, there was also a 55 per cent increase in product views and a 61 per cent increase...
