In a world that is increasingly driven by online technology, it is easy to forget the importance of connecting online with offline for creating the best possible customer experience. For retail businesses, this connection is essential to success. There are a number of reasons why connecting online with offline is important for retail businesses. Customer...
Tag: Retail
Book sales have soared since the pandemic – but the industry must adapt to engage with new readers
One day each October, the UK publishing industry focuses its attention on a large number of high-profile new book releases. “Super Thursday”, as it is known in the trade, is the start of a seasonal promotion during which authors battle for space inside bookshops and under Christmas trees. The timing is important, as the book-selling...
Digital Trends in Retail 2022
It's clear that digital transformation in retail has been accelerated by the recent global events and that this trend won't slow down.
Three main trends for Retail in 2022
The rapid transformations that retail has experienced over the past two years have been largely due to technology.
What is the Klarna Super App?
The Swedish fintech Klarna has an app that offers the buyer everything: shopping, checking accounts and payment methods. Words like “revolution” are part of the normal vocabulary of Sebastian Siemiatkowski, the founder of Klarna. Klarna, is currently one of the most successful fintechs in all of Europe. Investors valued the start-up, which started as a...
Woolworths launches automated eStore in Melbourne
Woolworths in Australia is accelerating the delivery of online orders and potentially improve order accuracy by applying novel technology. The rollout starts with an automated eStore at its Carrum Downs supermarket in Melbourne. The goal is to reduce aisle congestion for in-store customers, since Woolworths’ personal shoppers choose most items from inventory without having to...
Tesco Go comming?
British chain Tesco is apparently working on developing convenience stores that work similar like Amazon Go: people can just walk in, put items into their bags and leave. Akin to Amazon Go payment happens automatically after they left the store. This was reported by The Telegraph that furthermore claims that Tesco is working with Israeli...
I want it all and I want it now
If you ask consumers what is most wantend and expected by online-retail (as Awin did in study in the UK [1]), same-day delivery comes out on top. Virtual changing rooms and plastic free packaging followed on the list. In particular, online shoopers like the simplicity of online shopping (21%) and the ability to be able...
The future of our shopping is Amazon-like? Is it over? Does it mean the crash of the retail industry?
Amazon is the digital 800 pound gorilla that stepped into the brick and mortar arena recently. What does this mean for existing businesses? Is it already too late from them and they just should roll over and give up? We in SOLOMON do not necessarily think so. Find out more why on the ITEA blog.
The Shopping Avatar
Broadly defined, an “avatar” is a virtual being that represents a user in a virtual environment. This encompasses not only complex beings created for use in online gaming but any visual representation of a user in an online community [1]. However, avatars are most popular in online gaming, since they represent successful feats of users...
